PBR’s Built Ford Tough Series Returns to Tulsa for Three Action-Packed Performances!!!

MEDIA CONTACT:


719.242.2800, ext. office


PUEBLO, Colo. (July 13, 2009) - The Professional Bull Riders, Inc. (PBR) brings its Built Ford Tough Series (BFTS) to Tulsa’s brand-new BOK Center for the U.S. Border Patrol Invitational presented by Express and River Spirit Casino, stop #23 on the elite tour.  On Friday, July 17th at 8 p.m., on Saturday, July 18th at 7:30 p.m., and on Sunday, July 19th at 2 p.m., the PBR will showcase the top 40 bull riders in a world-class production as they compete for the coveted event title. 

For as little as $10 and increasing to $25, $35, $50, and $75, PBR fans, new and old, will not only see the toughest athletes on earth, they will also experience more than two hours of edge-of-your-seat thrills and spills, rock & roll music, and pyrotechnics. Tickets can be purchased at the BOK Center Box Office, online at www.tickets.com, or by phone at 877 885 7222 (standard ticket fees may apply).

During three nights of heart-pounding, bone-crushing action, fans will see U.S. Border Patrol riders Luke Snyder (Raymore, Mo.) who is competing in his 257th consecutive event, Oklahoma’s own Austin Meier (Kinta, Okla.), and L.J. Jenkins (Texico, N.M.); 2008 PBR World Champion Guilherme Marchi (Leme, SP, Brazil); PBR superstars J.B. Mauney (Mooresville, N.C.), Brian Canter (Randleman, N.C.), and Zack Brown (Santa Fe, Texas); the “Cherokee Kid” Ryan Dirteater (Hulbert, Okla.) who will make his return to competition since breaking his leg in March; and current world no. 1 bull rider Kody Lostroh (Longmont, Colo.).  Challenging these men will be the fiercest bulls in the world today.

The U.S. Border Patrol Invitational will consist of four rounds of competition with the first three rounds featuring the top 40 bull riders randomly matched against the PBR’s toughest bulls. The scores from the three rides will be combined and the riders with the top 15 scores will advance to the Built Ford Tough Championship Round after intermission on Sunday. In the end, the cowboy with the highest total score on four bulls will be declared the winner!

On Saturday, fans will be treated to several activities around Tulsa including the 2009 PBR Bull Draft.  Each bull rider will be given the opportunity to select his bull for Saturday night’s competition based on his performance on Friday night.  The draft will be held in conjunction with the PBR Fan Zone which will feature PBR rider autograph sessions as well as several PBR sponsor displays including Ford, U.S. Border Patrol, Big Tex, and more.  The Cooper Tires stage will also be in attendance, providing music and entertainment for attendees. 

The PBR Draft and Fan Zone will be held at the Bass Pro Shops in Broken Arrow, Okla., with the draft being held at 11 a.m.-12 p.m. and the Fan Zone held immediately after.  For more information on the Draft, Fan Zone, or any of the additional activities, please visit www.pbrnow.com/competition/bfts/eventLoad.cfm?id=3222.

The event will air on VERSUS on Saturday, August 1st at 6 p.m. EST.  Please check your local listings for times and more information.

The PBR is the premiere bull riding organization in the world, boasting contestants from the United States, Mexico, Australia, Brazil, and Canada.  Its events air weekly on VERSUS, NBC, and FOX, and in recent years, it has been tagged the ‘fastest growing sport in the country.’  For more information on the U.S. Border Patrol Invitational, please visit www.pbrnow.com or contact Katharine Sherrer at 719 242 2800 ext. 3372 or 719 252 6967.

 

All roads are leading to Las Vegas and PBR is heading down it!  Don’t miss out on any of the action at the 2009 Built Ford Tough World Finals in Las Vegas, Nev.  The world-class event will take place on Oct. 30-Nov 1 and Nov. 5-8 at the Thomas & Mack Center---get your tickets NOW at 866.PBR.SHOW or unlvtickets.com!

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About the Professional Bull Riders, Inc. (PBR):
PBR attracts over 1.7 million live attendees each year with its multi-tiered event structure which includes the prestigious Built Ford Tough Series, the Copenhagen Bull Riding Challenger Tour, the Enterprise Rent-A-Car Tour, and the Discovery Tour, designed specifically for entry level contestants.  With over 450 hours of prime time programming annually and a viewership of 100 million, PBR ranks among the most prolific sports on air and broadcasts on FOX, NBC, VERSUS, and on a host of foreign networks across the globe.  The PBR is headquartered in Pueblo, Colo., with additional offices in Australia, Brazil, Canada, and Mexico, and prides itself in its 1,000 plus stock contractor relationships and over 1,200 PBR bull riders competing in more than 300 PBR sanctioned competitions across the five countries. 

For more on the PBR, please visit www.pbrnow.com, www.teampbr.com, myspace.com/pbr_bfts, twitter/teampbr, facebook/professionalbullriders, or www.pbrnow.com/worldfinals/. 


7 Comments
  • ride rank and make big bank
    July 17, 2009
    I CANT WITE TO SEE RYAN DIRTEARTER TO RIDE I HAVE KNOWN HIM SEEN'S HE RODE IN THE JBRA HERE IN

    NORTHEASTERN OKLAHOMA AND I SEEN HIM RIDE IN A OPEN EVENT DOWN AT FLAT ROCK AND I RODE THE NEXT NIGHT AND SO DID HE HE GOT BUCKED OFF TO THAT NIGHT BUT IT WAS STILL GOOD TO SEE HIM AND SEE THAT HE IS DOING GREAT AFTER WHAT HAPPEN WELL HOPE TO SEE YOU ALL THERE
  • lovingleo61
    July 15, 2009
    I strongly agree with everything that has been said,I was really looking forward to watching
    the guys ride. It stinks.
  • COdestiny33
    July 15, 2009
    By the way, I just googled Versus out of curiousity and here is the description i found under their link. I hope you all laugh as hard as I did then also take your complaints directly to them like i did: "Versus.com, formerly the Outdoor Life Network, offers the latest in sports programming including Professional Bullriding, College Football, and more!" HA HA HA!!!
  • COdestiny33
    July 15, 2009
    I am a person who hates to complain, but TWO WEEKS!! There hasn't been a PBR event in two months and now that they are back on the road we have to wait two weeks to actually see what happens. I know we can check stats and results but this just isn't fair. Are they trying to torture us on purpose? I mean come on, does versus not relize how big this is? Especially after the slight disappointment in Pueblo. It's time to see the boys riding again and riding the way we all know they can. Enough with just reading or hearing about it already!
  • rayscane
    July 15, 2009
    I think it stinks all around. The PBR Tour gets shafted everytime another sport comes along. We We have to wait for hockey finals, etc. When are the folks at Versus going to wake up and smell the coffee? There are millions of fans who just wait for the PBR to be televised every week that the bulls buck. I for one am getting disgusted at the "powers that be" who always put bull riding on the back burner!! It's time all fans get on Versus case! "Cause next time it'll be bike riding that pre-empts bull riding.
  • rachelbaro
    July 15, 2009
    I agree that it stinks that we are unable to watch the event due to they could not find a time slot slot. I think that for the rest of this year or for next year(Versus) or who ever has control over the time slot issue, should really take in consider us fans who really enjoy watching.
  • Joan Simpson
    July 14, 2009
    That really stinks tha the fans cannot watch the event on Versus until August 1st. I am really disappointed in Versus not finding the time slot for the PBR the week-end of the event.

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